Who we are
Founded in 2015, Nightingale Marketing helps businesses build their online presence through the art of search engine optimisation (SEO), along with a combination of other digital marketing techniques. We don’t believe in a one size fits all package, which is why every project we work on is bespoke, suiting your business needs and yeilding the results you want.
Our approach is to develop a comprehensive strategy to get your website seen by the major search engines for the most appropriate keywords for your business. We will work with you to define your SEO objectives and develop a strategy that provides realistic projections and new opportunities within your market. Our technical SEO audit will analyse your website to make sure all search engines are able to effectively discover, crawl and index your pages for maximum web visibility. Nightingale implements white hat SEO methods and a range of optimisation to generate maximum impact, by improving your search results on search engine results pages (SERPs), while maintaining the integrity of your website. These include:
Link building
Descriptive, keyword-rich meta tags
On page content optimisation
Improving site navigation and customer journey experiences
Publishing only good quality, compelling content
Ensuring all pages contain proper titles and meta data
Setting up and/or maintaining engaging social media channels